When ordering a website development at our studio you will automatically get a starting site optimization as the basis for subsequent promotion of your website in search engines such as Google and Bing.
Search engine optimization is meant to increase website traffic, improve visibility of websites and boost the visitors’ loyalty. Top positions of search results lists are what every project needs for a full-fledged launch of a website and its payback. Potential customers can always easily find your site if it’s placed high on the search results lists. Except for increasing traffic, website promotion also contributes to better sales and conversion if a website sells certain products.
Website promotion takes some time and consists of several phases.
Preparatory phase:
- Website content analysis
- Keyword selection
- Analysis of website’s current ranking
Internal optimization phase:
- Website content optimization (domain name, languages, correction of site’s HTML code, URL orthography, changing website structure, internal links)
- Meta tag settings (title, keyword, description)
- SEO copyrighting
- Website usability settings
External optimization phase:
- Site selection (articles, press releases, directories, catalogs, blogs, forums, link exchanges, social networks)
- Link text writing
- Link placement on sites
- Increasing the number of links
Analysis and monitoring:
- Regular analysis of a website’s rating in search engines
- Weekly website traffic reports
